OpenText's selection of CMS products give you full control of your websites, so you can engage visitors with a dynamic online experience that targets their growing and changing needs by providing a responsive design that defines your brand and generates business. With the rise of both content and mobile marketing, interacting online requires relevant, content-centric exchanges and web design compatibility with a myriad of mobile devices. To meet customer expectations your website must be adaptive and provide a seamless experience across platforms and devices. OpenText Web Content Management Systems are an enterprise-scalable family of products built for high-volume, transaction-oriented web applications across customer-centric, multi-channel touch points – Intranet or extranet, public or private. Meeting the needs of content marketers, designers, web developers and business users, a powerful infrastructure enables the creation of contextual and targeted experiences across omni-channel touch points. Supporting a sound online marketing strategy, responsive design ensures your web pages will appear consistent regardless of the device being used. Real-time customer insights and social analytics allow you to measure content consumption patterns and the impact of your marketing campaigns, ultimately allowing you to focus on optimizing the quality of your content offering and identifying new ways to transform customers into loyal brand advocates. OpenText CMS systems deliver comprehensive functionality to support your entire CEM ecosystem, with offerings to complement digital asset management (DAM), analytics tools, campaign targeting and segmentation, portals, social media, semantic search, process automation, archiving, and campaign management.Whether you’re looking for a departmental intranet, a highly dynamic self-service Web site, or an interactive online and mobile experience, OpenText has the right Web content management product to meet your organization’s unique needs—on premise or in the cloud.
